-
Igba-Boi: Repositioning the Igbo Apprenticeship System (Hardcover)
Igba-boi: Repositioning the Igbo Apprenticeship System highlights the entrepreneurial exploits of the Igbos of south-eastern Nigeria. Despite the globalisation-accentuated influence of western business culture, the Igbos have sustained their indigenous business system undergirded by an ingenious apprenticeship system, Igba-boi.
This apprenticeship system has existed in the Igboland for decades as an important heritage, embedded in cultural norms and values passed down for generations. The authors argue that the unique framework and rules of operation of this viable socioeconomic empowerment model will, if well-positioned, make significant contributions to the advancement of the boi/Nwa-boi (apprentice), the Oga (Master), the community (Ndi-Igbo) and the achievement of the country’s overall developmental goals.
Case studies of prominent and successful Igbo people in business feature in the book to illuminate our understanding of the system:
• President and Chairman, Coscharis Group – Application of Design Thinking to Igba-boi Business Model leading to extraordinary business success
• Chairman, E. Sunny Vespa International – Disruption of Motorcycle Engine Technology, key lessons and success story
• Chairman and Chief Executive, Chisco Group – Building an Empire on Integrity & Authenticity
• Chairman, Legacy Motors – Apprenticeship, Ndi-Igbos and ASPAMDA Market, Lagos
A timely, easy-to-read, valuable resource and reference text for scholars, practitioners and regulators interested in institutionalising a sustainable business model in Africa based on a tested indigenous apprenticeship system.
₵165.00 -
Thoughts From A Wild Dreamer
“Thoughts From A Wild Dreamer,” is a captivating and thought-provoking book that takes you on a poetic journey through the mind of an entrepreneur. In this collection of chapters, I delve deep into my personal experiences, sharing profound insights and inspiring thoughts to ignite your imagination and fuel your entrepreneurial spirit.
Chapter by chapter, I explore the highs and lows, the triumphs and challenges of my path. From the exhilarating pursuit of success to the moments of self-doubt and introspection, each chapter unravels a different facet of a dreamer’s wild and untamed world. With a spoken-word poetry style, I invite you to join me as I navigate through the realms of courage, resilience, and self-discovery.
Are you ready to step into the world of a wild dreamer? Prepare to be inspired, motivated, and transformed. Let the symphony of words and the depth of emotions guide you as we embark on this extraordinary journey together.
Get ready to unleash your magic and ignite your dreams’ flames. Welcome to “Thoughts From A Wild Dreamer”
₵80.00Thoughts From A Wild Dreamer
₵80.00 -
Marketing with Influencers: How SMEs can Maximise Sales
From the traditional ways of marketing to new and emerging marketing methods, you’ve got all bases covered. But have you ever thought of leveraging influencers in your marketing strategy? Get into the now!
Marketing with Influencers is a guide that will help you understand how combining influencer marketing strategies with other approaches gives you an edge over your competitors. This book covers everything from what influencers are, why they’re important to your business, and how to effectively reach them.
Whether you are looking for ways to grow your brand or want to make data-driven decisions about your advertising spend, this book has answers for every question you might have about using influencers in your marketing strategy.
In this technology fast-paced driven world, questions on how to use the internet for your advantage, more especially through brand influencers have been tackled in this book.
If you have a start-up business, an SME, or a company, a read through this book is a cause to take action on moving your business to the next level using brand influencers.
₵75.00 -
A Rose Among Thorns
Born on 17th September 1952 in Sakyikrom near Nsawam in Ghana’s Eastern Region, Dr. (Mrs.) Felicia Boateng Danquah (nee Akotua) is the third of five children born to her parents, Mr. Jonas Akotua and Mrs. Clara Akotua.
Due to her father’s regular transfers arising out of his employment with the Ghana Health Service, she was educated in different parts of the country, including Walewale and Bolgatanga, before entering the Komenda Teacher Training College (as it was then), where she trained as a teacher. She worked for some time with the Ghana Education Service as a teacher before going into business full-time.
A devoted Christian and Vice President of Jofel Catering Services in Kumasi, Dr. (Mrs) Danquah is married to Lt. Gen. J B Danquah, Ghana’s Chief of Defence Staff from 2005 to 2009 and President of Jofel. The couple have six children.
The year 2022 serves as a confluence of an important trilogy in Dr (Mrs.) Danquah’s life − her 70th birthday anniversary, the 50th anniversary of her marriage and the 40th anniversary of Jofel, one of the most iconic institutional names in Kumasi and an undoubted leader in the catering and hospitality business in the city and beyond.
In this fascinating, yet simple, easy-to-read publication to mark these important landmarks in her life, the author recalls her early childhood experiences and family, particularly her mother Clara, who she adores, and shares the story of Jofel and its evolution to what it is today.
She also shares her perspectives on the values she treasures that she believes have helped her enormously in her Christian faith, her marriage and family, and in building an award-winning business with the support of her family, among others.
A Rose Among Thorns speaks to the challenges of life that most of us can identify with and seek inspiration from in the knowledge that our lives can flourish like the rose even among the thorns of life with God as our helper and beacon.
₵150.00A Rose Among Thorns
₵150.00 -
Inspirational Stories of Some Distinguished Ghanaian Captains of Industry (Volume 2)
Have you denied yourself the joy of owning your own company and having your financial freedom because of lack of capital, difficult background, and lack of support? Or do you lack the practical know-how to manifest your entrepreneurial dream? You have come to the right place of possibilities.
Even though abilities and opportunities may differ, everybody can make it and make it big regardless of age, race, gender, socio-economic status, religious creed, political affiliation, academic background, or environment.
This book is about the life stories of 22 Ghanaian Captains of Industry who have defied all odds and managed to succeed in this challenging business environment. The book shared their deep and rich experiences as well as principles, which have aided their business success.
₵40.00 -
Guts and Grit: The Compelling and Inspirational Stories of Six Successful Ghanaian Entrepreneurs
How can a nation address the menace of a growing number of unemployed youths? Why is the private business endeavour perceived largely as a big risk? What does it take for one to brave the storm and establish a flourishing enterprise? This book highlights the success stories of some of Ghana’s current entrepreneurs despite all the obstacles they have faced. Guts and Grit serves as a revelation to our public officials and the society at large towards a behavioural change in how private enterprises are seen, regarded and treated.
The frank and engaging case studies provide the catalyst for dismantling the obstacles to achieving business success. The success stories so freely shared offer a source of inspiration and a springboard to the young people who would be willing to take up entrepreneurship.
***
“Guts and Grit is a book that chronicles the gut-wrenching stories of entrepreneurs who have braved significant odds to build viable businesses in a developing economy context.
In choosing to write this book, Alex Banful, the author could not have made a better choice. The choice of entrepreneurship should not be surprising, given that there is at least four decades of scholarship to demonstrate that entrepreneurship, new business venturing, and the development of small and medium enterprises are crucial to Africa’s growth.
Guts and Grit will soon become a leading cross-over entrepreneurship textbook that will be useful
for executive training, undergraduate and postgraduate training programmes in Africa and other emerging economy contexts.” − Prof. Robert E. Hinson, Ph.D., DPhil.; Deputy Vice-Chancellor, University of Kigali, Rwanda
₵100.00 -
Failing To Win: Hard-Earned Lessons from a Purpose-Driven Startup
In 2009, Canadian entrepreneur Mike Quinn packed his backpack and moved to Lusaka, Zambia on a mission to find African entrepreneurs building scalable, high-impact businesses. There he stumbled across two South African brothers who had founded a business to help unbanked smallholder farmers receive mobile payments in a market where cash was king. After convincing his retired parents to mortgage their house and lend him $100,000, Mike joined as a co-founder of Zoona and became CEO for nine of the next ten years.
With his partners, Mike built a network of more than 3,000 entrepreneur agents across Zambia and Malawi that enabled millions of unbanked consumers to send and receive $2.5-billion in money transfers and remittances. Headquartered in Cape Town, South Africa, Zoona raised over $35-million of venture investment and operated on the leading edge of Africa’s emerging fintech ecosystem.
Mike’s remarkable story gives a rare and honest glimpse into the workings of a pioneering African startup through the lens of a purpose-driven entrepreneur who went “all in”. Zoona faced tremendous adversity along the way: currency crises, investment round collapses, ruthless pushback from the major mobile network operators, and a continuous internal struggle to discover and execute a growth strategy that matched the company’s billion-dollar ambition. It was by failing to win that Mike learned what entrepreneurship is all about, and it was what motivated him to double down and try again.
“This raw, honest account is a must-read for anyone thinking about starting a company and for every entrepreneur who feels alone in the journey.” — Elizabeth Yin, Co-Founder & General Partner of Hustle Fund
“Startups are hard. Most people understand this. However, most people don’t understand why. Mike’s story is a rare glimpse into how challenges present themselves — and ultimately how to overcome.” — Matt Flannery, Co-Founder of Kiva & Branch
“In a rare look behind the scenes, Mike shares a vivid picture of the other side of leadership we don’t talk about enough. As he aptly describes ‘founding, failing and winning’, this book highlights the risk of taking that all-important first step, embracing failure and ensuring you learn the transformative lessons critical to success as an entrepreneurial leader.” — Fred Swaniker, Founder of African Leadership Group
“This story is a gift for entrepreneurs and indeed anyone wanting to learn about the first generation of African fintechs that paved the way for future companies to thrive.” — Katlego Maphai, Co-Founder & CEO of Yoco
“Mike’s humility, resilience and depth of knowledge of how to build a pan-African business are unique, and his testimony of experience is an important short history of the fintech boom on the continent.” — Elizabeth Rossiello, Founder & CEO of AZA
“Failing To Win is a captivating account of an incredibly talented and unusually forthright entrepreneur who built an ambitious purpose-led company that started in Zambia. At Oxford I have taught the Zoona case study to countless MBA students to show how fundamental principles of entrepreneurship can be meaningfully applied in a novel context. It just takes courageous and smart individuals who are not afraid of failing (in order) to win.” — Thomas Hellmann, DP World Professor of Entrepreneurship & Innovation at Oxford’s Saïd Business School
“Innovation has gone global, and is transforming people’s lives around the world. But startups are risky. Sometimes they scale and sometimes they fail. In Failing To Win, Mike shares insightful lessons from his journey at Zoona about what it takes to operate with integrity, impact and inspiration in the new Frontier of Innovation.” — Alex Lazarow, Author of Out-Innovate: How global entrepreneurs – from Delhi to Detroit – are rewriting the rules of Silicon Valley
₵145.00 – ₵160.00Failing To Win: Hard-Earned Lessons from a Purpose-Driven Startup
₵145.00 – ₵160.00 -
How To Start Small: Financial Skills For Business Success
How To Start Small reveals gripping real-life entrepreneurial strategies, lessons and insight which continue to elude business start-ups the world over. It presents an easy step by step approach to guide readers of all ages on well-tailored proven success methods on access to capital, human resource management, marketing and sales, business growth strategies as well as top business management practices.
Are you interested in starting your own business? Are you a business owner looking for new ways to expand your business? Do you want to take a jump from employee to business owner? This book is as easy as reading the alphabets.
₵35.00 -
Against the Odds: A Book about Struggles, Failures and Success
Against the Odds presents the story and realities entrepreneurs in Africa face. It highlights on the critical role of technical and vocational education to create jobs , reduce unemployment and provide a facelift for each country. As an entrepreneur you learn through the successes and challenges of the author and appreciate his philosophical perspectives in augmenting a significant progress in your endeavors.
₵75.00 -
Maximizing Your Potential: Die Empty
Ankrah has the rare talent of writing books that are fun to read yet truly life changing. Maximize Your Potential will move you at the deepest level and show you how to have the life you have always wished you could have. This book will lift your spirits and inspire you to make the changes in your life that will get you back on track, not only professionally but personally. The book provides a rare key to unlock your potential.
₵20.00 -
How to Secure Your Financial Freedom: Spend After Saving, Don’t Save After Spending
What is your financial situation today? Does your income exceed your expenses regularly, and that you are looking for investment opportunities? Does your income exactly meet your expenses and that you cannot save at all to meet any emergency? Does your income fall short of your expenses and always looking for a loan to survive? Do you not earn any income at all and are therefore financially depressed and it is even affecting your relationship? Which of the above scenarios can you associate yourself with? Worry no more. Ankrah’s How To Secure Your Financial Freedom will guide you to achieve whatever financial targets you have set for yourself. Your financial life is in your own No matter where you are now, no matter what has happened to you for the past, you can consciously make a decision to change your financial situation. There is no such thing as hopeless financial situation. Every financial situation can change.
You don’t change your financial situation by just increasing your income. You do so by delaying gratification. The book provides a road map to financial recovery driven by a realistic, deliverable promise for a better life. It shows you how to master essentials to get your money under control and prepare financially for the rest of your life.
₵20.00 -
Why You Are Not Rich As You Should Be
Finally, the ground-breaking book on personal finance is out. The aim of the book is to elevate the financial well-being of humanity and to bring financial education to the doorstep of everyone who has the desire to be rich. With this book in your hand, you no longer have an excuse to remain in poverty. If you are born poor, it is not your fault but if you die poor it is your fault. The person who earns twenty times more than you is not smarter or more productive than you. The difference is that he is armed with information that you do not have. The different between the rich and the poor is information. It is your responsibility to look for that information and that unique information is what this book seeks to provide. Financial success has a formula. Once you get it, it is very easy to become rich but if you do not get the formula, poverty is inevitable.
₵25.00 -
E-Book: More Profitable Than Gold – Less Capital Needed
The purpose of this book is to help the new generation of African entrepreneurs embrace the reality of achieving higher net profit margins through investing and participating in the business of farming where less capital is needed.
This phenomenon will facilitate the creation of jobs and birth an agribusiness eco-system that would create wealth and hence improve the livelihoods of many in Africa.
According to the African Development Bank (AfDB), food importation into Africa as at 2017, stood at $35 billion and it is estimated that this figure will hit a staggering figure of $110 billion by the year 2025, if we continue the current trend of importation without giving much attention to the business of farming.
These statistics are alarming and justifies the call for African governments to take farming more seriously. Even though there are other businesses that are also more profitable than gold, this book focuses primarily on the Horticulture side of Agribusiness.
This book will give any “wannabe farmer” the acute knowledge to be able to start and run a profitable farm with little capital.
₵22.00 -
Kuenyehia on Entrepreneurship: A Textbook on Ghanaian Entrepreneurship with Real Life Success Stories
Kuenyehia on Entrepreneurship is a ground-breaking resource for students of Entrepreneurship, focusing on local content from Ghana, one of the World’s fastest growing economies.
Part textbook, part reference book for enthusiasts of entrepreneurship, it adopts a multi-disciplinary approach, covering an amalgam of business subjects including human resource management, organizational behaviour, operations management, strategy, marketing, finance and law. Assuming no prior knowledge of business, it illustrates fundamental concepts with practical examples drawn from research conducted in Ghana, occasionally supplemented by anecdotes from global companies such as Apple and Google.
Key to its uniqueness is a wide-ranging collection of profiles of successful Ghanaian entrepreneurs as well as sections on particular challenges for prospective investors in Ghana – local content which makes this Ghanaian textbook on entrepreneurship a must-read for both Ghanaian students of entrepreneurship and investors with an interest in the Ghanaian economic renaissance. ₵80.00 -
How To Use Crowdfunding (How To: Academy Book 8)
Crowdfunding is the springboard your project needs. From theatre to virtual reality headsets, small businesses to international corporations, crowdfunding has helped entrepreneurs and project leaders across the world to raise money, build their customer bases and prove that there is a market for their product.
How to Use Crowdfunding gives you the guidance and advice you need, taking you step by step all the way from planning your crowdfunding campaign to getting the money in the bank. Entrepreneur Julian Costley shares key tips to make your campaign a roaring success, and includes the essential facts on company and regulatory law, tax and risk.
₵70.00