• A Memoir of a Pragmatic Ghanaian Diplomat

    A Memoir of a Pragmatic Ghanaian Diplomat has fulfilled one of the author’s dreams since joining the Ministry of Foreign Affairs and Regional Integration, Accra, in October 1974.

    The book gives brief historical analyses of the Ga Adangme ethnic group of Ghana and Ghana as a former colony under British rule, 1844-1957. It traces the author’s early years and schooling, his undergraduate and post-graduate studies at the University of Ghana, Legon (1982-86 & 1989-90), as well as his studies at the University of Sierra-Leone (IPAM), Freetown (1992) and the China Foreign Affairs University, Beijing (2010).

    The book touches on the author’s diplomatic career in Japan, the Russian Federation, the Czech Republic, the Kingdom of Saudi Arabia and the Great Socialist Libyan Arab Jamahiriya, where he served in various capacities, the last position being Minister, in Tripoli. It also depicts the author’s private life as a Chorister and Member of the Ghana Red Cross Society.

    The book further deals with the author’s assignments as Deputy Director of Passports, Deputy Director of State Protocol Office and his attachment to the office of His Excellency Alhaji Aliu Mahama (of blessed memory), former Vice-President of the Republic of Ghana. The book chronicles other duties the author performed at the Foreign Ministry, Accra, namely, in Administration, Finance and Accounts, Inspectorate and Audit, Americas, Europe, Africa & Regional Integration, International Organisations and Conferences, Information and Linguistics, as well as Middle East and Asia Bureaux.

    The book reviews risks, uncertainties and pressures in the Diplomatic Service and how to deal with them. It chronicles the rights, responsibilities and obligations of Diplomats, as well as the essence of doing things befitting the status of Diplomats.

    In the penultimate chapter, the author makes a proposal for the establishment of a Ministry of Foreign Affairs and Regional Integration Practical Training Institute in Acera to deal exclusively with practical diplomacy, diplomatic orientation and preparation of ambassadors-designate and officers for postings to Ghana Missions abroad, to ensure effectiveness, efficiency, professionalism and sense of curiosity in diplomatic assignments abroad and at home.

    The author retired from the Ministry of Foreign Affairs and Regional Integration in February 2011, having worked for almost 36 years – his last post in Accra being Director of the Middle East and Asia Bureau of the Foreign Ministry.

    The author was married to Mrs. Dorothy Nana Ama Allotey (of blessed memory) and has four children: David, Mavis, Deborah and Ruth. Mr. Allotey’s book, Ghana’s Foreign Policy in Comparison with That of Japan and Russia Since 1960 is a good textbook for students of International Relations and Diplomacy and all who desire to understand the intricate workings of foreign policy and their effects on our daily lives.

  • International Marketing and Export Management (5th Edition)

    “Albaum, Duerr and Strandskov offer a unique focus on export management. The comprehensive coverage provides a wealth of examples and cases with a good spread of academic and non-academic sources. The balance between theory and practice is just right. I highly recommend this text.” – Geraldine Cohen, Lecturer, School of Business and Marketing, Brunel University

    Looking to learn about marketing decisions and management processes needed to develop export operations either in a small to medium size business or in a global corporation? With changing opportunities and challenges in the global environment, International Marketing and Export Management 5th edition provides the most comprehensive and up-to-date coverage on the topic.

    “In my opinion Albaum, Duerr and Strandskov have written an excellent text book on the subject of International Marketing and students will find it both readable and extremely informative.” – David Demick, Senior Lecturer, School of Marketing, Enrepreneurship and Strategy, University of Ulster

    Geared to both undergraduate and postgraduate courses on International Marketing or Export Marketing/International Trade, this book can also be used as a supplementary text on International Business courses and as a useful source of reference to even the most experienced of practitioners.

    New to this edition!

    In response to recent global developments, the authors have increased emphasis on the following:

      • the impact of the Internet, World Wide Web, and e-commerce
      • the increasing use of specialized software to assist in managing marketing functions, increasing efficiency in logistics, and coordinating and controlling enterprises
      • the impact of technological advances on international marketing
      • the changes resulting from China’s rapid, export-led growth and from its entry into the World Trade Organization
      • the growing concerns with respect to social responsibility, and the costs of failure to meet societal expectations.

    Visit www.booksites.net/albaum to access valuable teaching tools, including an Instructor¿s Manual and Power Point Slides.

    Gerald Albaum is Research Professor at the Robert O. Anderson Schools of Management, University of New Mexico and Professor Emeritus of Marketing at the University of Oregon, USA. He is also Senior Research Fellow at the IC2 Institute, University of Texas, Austin, USA. He has been a visiting professor and scholar at universities in Canada, Denmark, New Zealand, Australia, Turkey, France, Finland and Hong Kong.

    Edwin Duerr is a Professor Emeritus of International Business at San Francisco State University, USA. He has been a visiting professor at universities in Japan, Brazil, Germany, Denmark, Sweden and the Netherlands and has extensive consulting business around the globe. Duerr is also Senior Editor of The Journal of International Business and Economy.

    Jesper Strandskov is a Professor of International Business at Aarhus School of Business, Denmark. He has been visiting professor at universities in the USA and Australia. He also acts as an international business consultant to several business companies and public institutions.

  • Tour Guiding: The Ultimate Guide to Theory and Practice

    **Available from 16 October, 2021

    Guides are tourism professionals who lead their guests through the most interesting parts of their region. It is their task to engage visitors and to help interpret the sights that they visit. They please tourists by telling interesting but relevant narratives and respond in proactive ways to their complaints and requests. Guides are trained to always have enough knowledge and insight about the subject of the tour and ensure the safety and satisfaction of their guests.

    In this handy resource book, two seasoned practitioners have combined their working experience of a lifetime. What makes this book priceless is that it is enriched by over two decades of guide training experience as well as engagements with colleague guides, tourism professionals and a cross-section of tourists.

    “The scope of coverage is vast and will be very useful as a general guidebook for any reader seeking access to our history, geography and our rich cultural heritage.” – Mrs. Stella W. Appenteng, CEO, Apstar Tours Limited

    “Tour guiding is a bridging process around which the tourism experience revolves. This book comes to edify our tour guides on the substance and mechanics of their profession. It comes at a time when the industry has become more dynamic and in need of accurate, adequate, culture-nuanced interpretations.” – Tata Nkunu Akyea, Tourism Consultant & Tour Guide Extraordinaire

  • Leadership in Africa Redefined – Untold Stories

    The story on leadership in Africa is not a good one. It is a story in which the key actors are often corrupt, authoritarian politicians. And yet, this is only one side of the story.

    The untold story is that Africa is also home to leaders who are imaginative, adaptable, ethical, and empowering. These are leaders who are transforming the spaces they serve on this continent. They are redefining leadership in Africa.

    The time has come where we need to stop defining our leadership by the worst of us. We need to learn from the best of us.

    Taaka Awori’s Leadership in Africa Redefined offers concrete principles to guide the practice of this form of leadership. Using the stories and lessons from outstanding leaders on the continent, Taaka Awori illustrates the idea that your leadership reflects who you are as a person. Her hope is that this book will be an inspiration and a practical guide to support each reader in becoming the leader Africa needs and deserves.

  • Marketing with Influencers: How SMEs can Maximise Sales

    From the traditional ways of marketing to new and emerging marketing methods, you’ve got all bases covered. But have you ever thought of leveraging influencers in your marketing strategy? Get into the now!

    Marketing with Influencers is a guide that will help you understand how combining influencer marketing strategies with other approaches gives you an edge over your competitors. This book covers everything from what influencers are, why they’re important to your business, and how to effectively reach them.

    Whether you are looking for ways to grow your brand or want to make data-driven decisions about your advertising spend, this book has answers for every question you might have about using influencers in your marketing strategy.

    In this technology fast-paced driven world, questions on how to use the internet for your advantage, more especially through brand influencers have been tackled in this book.

    If you have a start-up business, an SME, or a company, a read through this book is a cause to take action on moving your business to the next level using brand influencers.

  • Millionaire Writer

    Takes us on a journey many have silently wished to gain guidance on.
    Kobby Kyei
    Blogger & Philanthropist

     

    A notch into the world of rediscovery where creativity meets monetary value.
    Ameyaw Debrah
    Ghanaian Entertainment & Lifestyle Blogger

     

    Revelations are twined with actions.
    Caleb Kudah
    Broadcast Journalist

     

    Provides valuable insights toward growth.
    Cwesi Oteng
    International Gospel Musician & Songwriter

     

    Treasure trove of wisdom and inspiration for those who are passionate about writing.
    Prince Akpah
    Founder- Avance Media

     

    Argues that all writers can benefit from the business side of their craft.
    Esther Wepia Kopiah
    Writer & Content Creator

  • The Economist Style Guide: A Concise Guide for All Your Business Communications

    An authoritative reference on clear, concise writing

    Witty, concise, and enlightening, The Economist Style Guide is an authoritative resource for all your written communications. Based on the style guide used by the writers for the renowned international business journal acclaimed for its crisp, clear writing, this practical guide offers unerring guidance on grammar, usage, and style in business communications.

    Providing sage advice on writing in general (“Use the language of everyday speech”; “Long paragraphs, like long sentences, confuse the reader”; “Don’t overdo the use of don’t, isn’t, can’t, won’t, etc.”), the Guide clarifies such perpetual questions as: compare with (emphasizes differences) and compare to (similarities) different — used with from, not to or than affect (to have an influence on) and effect (to accomplish).

    There’s also invaluable information on international business terms and abbreviations, political and geographical facts, units of measurement, currencies, trade classifications, differences between American and British English, and much more.

    In today’s high-speed business environment, the ability to communicate clearly, accurately, and concisely is essential to professional success. The Economist Style Guide has become the reference of choice for business people everywhere who need practical, authoritative advice on how to improve their written communications.

    Developed from the style guide used by those who work for The Economist—the international business journal renowned for its writing excellence—this handy resource provides easily accessible answers to the numerous questions of usage, grammar, and style that frequently arise in the course of a business day.

    Offering invaluable guidance on the principles of good writing, The Economist Style Guide defines commonly misused words and expressions, and explains the correct use of punctuation, abbreviations, capital letters, and more —all illustrated with an abundance of amusing examples.

    As an aid to those engaged in international business, the Guide supplies a wealth of handy reference material on such areas as units of measurement, political and geographical terms, currencies, trade classifications, differences between American and British English, and much more.

    Whether you are dashing off a quick e-mail message or preparing a formal report, The Economist Style Guide will help you hone your language skills and sharpen all your business communications. It is an indispensable aid to clarity and precision that will prove its value again and again as the reference book you’ll keep within reach whenever you write.

  • Kuenyehia on Entrepreneurship: A Textbook on Ghanaian Entrepreneurship with Real Life Success Stories

    Kuenyehia on Entrepreneurship is a ground-breaking resource for students of Entrepreneurship, focusing on local content from Ghana, one of the World’s fastest growing economies.

    Part textbook, part reference book for enthusiasts of entrepreneurship, it adopts a multi-disciplinary approach, covering an amalgam of business subjects including human resource management, organizational behaviour, operations management, strategy, marketing, finance and law. Assuming no prior knowledge of business, it illustrates fundamental concepts with practical examples drawn from research conducted in Ghana, occasionally supplemented by anecdotes from global companies such as Apple and Google.

    Key to its uniqueness is a wide-ranging collection of profiles of successful Ghanaian entrepreneurs as well as sections on particular challenges for prospective investors in Ghana – local content which makes this Ghanaian textbook on entrepreneurship a must-read for both Ghanaian students of entrepreneurship and investors with an interest in the Ghanaian economic renaissance.
  • The Fear of Failure: An Autobiography

    From Agomanya in the Eastern Region of Ghana, a 65 year old J. P. Adjimani narrates his life and how his fear of failure spurred him on instead of derailing him. In his autobiography, the biochemist unravels why he was never promoted to be a professor despite having a 28-year admirable career in Ghana’s premier university, University of Ghana.

  • The Working Woman’s Guide to Living in Purpose

    Life is indeed an interesting journey with various twists and turns. With age comes wisdom, and in my view, the obligation to share that wisdom with others; particularly young women in society who are trying to find their feet. In that regard, I have written this book to share the lessons I have leant over time in seeking a life of purpose.

    Part 1 of this book is focused on helping you live in purpose. It consists of three chapters that help you find purpose, walk in purpose, and stay in purpose.

    Part 2 of this book focuses on helping you build better relationships with others. It consists of two chapters that will help you understand how to work with people effectively. Part 2 is an important aspect of this book since working with others in purpose are crucial when you want to have a great impact on your life’s journey.

    Part 3 of this book is about walking purposefully with your core team: your family. It focuses on the importance of understanding love, building yourself to be the anchor of the home, and making God the centre of the family.

    Part 4 of this book consists of workbooks that would help you tailor the advice shared in this book to your life and purpose walk.

    I hope you enjoy this book, and I also hope that this book provides you with some key lessons (at the very least) that would make your purpose walk successful.

  • The Second Half (Hardcover)

    Memoir by one of the greatest of modern footballers, and former captain of Manchester United and Ireland, Roy Keane – co-written in a unique collaboration with Man Booker Prize-winner Roddy Doyle.

    In an eighteen-year playing career for Cobh Ramblers, Nottingham Forest (under Brian Clough), Manchester United (under Sir Alex Ferguson) and Celtic, Roy Keane dominated every midfield he led to glory. Aggressive and highly competitive, his attitude helped him to excel as captain of Manchester United from 1997 until his departure in 2005. Playing at an international level for nearly all his career, he represented the Republic of Ireland for over fourteen years, mainly as team captain, until an incident with national coach Mick McCarthy resulted in Keane’s walk-out from the 2002 World Cup. Since retiring as a player, Keane has managed Sunderland and Ipswich and has become a highly respected television pundit.

    As part of a tiny elite of football players, Roy Keane has had a life like no other. His status as one of football’s greatest stars is undisputed, but what of the challenges beyond the pitch? How did he succeed in coming to terms with life as a former Manchester United and Ireland leader and champion, reinventing himself as a manager and then a broadcaster, and cope with the psychological struggles this entailed?

    In a stunning collaboration with Booker Prize-winning author Roddy Doyle, THE SECOND HALF blends anecdote and reflection in Roy Keane’s inimitable voice. The result is an unforgettable personal odyssey which fearlessly challenges the meaning of success.

  • Terry Venables: Born to Manage: The Autobiography

    After a playing career that spanned more than 15 years, and took in golden spells in the sixties with Chelsea and Spurs, it was almost inevitable that Terry Venables would move into management. Following early success with Crystal Palace and Queens Park Rangers, he was appointed to the plum job of managing Barcelona, one of the biggest clubs in Europe. The Spanish giants had been struggling, but he soon turned them around and brought them trophy success, which inevitably earned him the nickname ‘El Tel’.

    He returned to England to take charge of Spurs, where he helped save the club from financial troubles, and formed an ill-fated partnership with Alan Sugar. Again there was trophy success, as Venables worked with top England stars such as Paul Gascoigne, Gary Lineker and Chris Waddle, and when the England job fell vacant, he was the obvious choice for the role, leading the nation to the semi-finals of Euro 96 where they lost out on a place in the final after a penalty shoot-out.

    After leaving the England job, he has subsequently worked in numerous different roles. A charismatic and gregarious personality, Venables is widely viewed as one of football’s great tacticians and is the most successful English manager of recent years. His story is sure to fascinate and entertain all followers of the game, providing a unique insight based on more than 50 years at the top.

  • Farewell But Not Goodbye (Hardcover)

    The autobiography of Sir Bobby Robson, a former international footballer for England who has become one of the most widely respected managers in the World game. In addition to managing England in two World Cups, Sir Bobby has also taken charge of numerous clubs including Barcelona, Newcastle United, PSV Eindhoven, Ipswich Town, Sporting Lisbon and Porto.

  • The Man in the Middle

    The long-awaited autobiography of Howard Webb, the man who refereed the World Cup final. Webb’s first game as a match official came when he was just 18 and his father’s verdict was blunt: ‘Useless – he doesn’t know his arse from his elbow.’ It wasn’t the last time his performance would come under fire. But Webb progressed through the ranks, and his natural calm authority made a good impression on players and administrators alike, and soon he was being offered the top matches and the toughest fixtures. The policeman went on to take charge of some of the most important games, including the 2009 FA Cup final, the 2010 Champions League final and – the biggest of the lot – the 2010 World Cup final. Now, in this superb and frank memoir, Howard Webb reveals what it is like to be at the heart of the action in modern-day football where every decision can be unpicked by television cameras. He explains how he learned to handle some of the game’s superstars. Refereeing is a hard business, but Webb shows just why he enjoyed it so much and provides fascinating insights into how he dealt with the most challenging situations. With his unique perspective, and the characteristic honesty and humour he has displayed as a pundit on BT Sport, Webb has written a book that reveals the game – and the man himself – in a new light. ‘Genuinely fascinating insight into the difficulties of officiating in the modern game, and Webb’s frankness and self-deprecation are to be commended’ When Saturday Comes

  • Blessed: The Autobiography (George Best)

    George Best needs little introduction. A legend in his own lifetime, he is undoubtedly the greatest footballer the UK has ever produced. Blessed with an extraordinary gift he brought a beauty and grace to the game never before seen. But Best was unable to cope with the success and fame his football genius brought. His fabled story is littered with tales of women and sex and, of course, alcohol.

    Much has been written about Best, but very little substantiated by the man himself. That is until George Best opened his heart and engaged us in one of the most exhilarating life stories for years, Blessed. In his own words George recounts the halcyon days at Manchester United, the big games and European Cup win of ’68. And then there’s the heartbreaking truth about the death of his mother and his struggles with alcohol that forced him to face up to a life without drink.

    Blessed reveals the man behind the up-for-a-laugh, boozy, womanizing stereotype that had dogged George Best for so long. Open and honest about his mistakes, George is also incredibly candid about his triumphs, his regrets, and, only three years before his death, what he had hoped for the future.

    ‘Don’t coach him, he’s a genius’ Sir Matt Busby

    ‘Unquestionably the greatest’ Sir Alex Ferguson

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