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International Marketing and Export Management (5th Edition)
“Albaum, Duerr and Strandskov offer a unique focus on export management. The comprehensive coverage provides a wealth of examples and cases with a good spread of academic and non-academic sources. The balance between theory and practice is just right. I highly recommend this text.” – Geraldine Cohen, Lecturer, School of Business and Marketing, Brunel University
Looking to learn about marketing decisions and management processes needed to develop export operations either in a small to medium size business or in a global corporation? With changing opportunities and challenges in the global environment, International Marketing and Export Management 5th edition provides the most comprehensive and up-to-date coverage on the topic.
“In my opinion Albaum, Duerr and Strandskov have written an excellent text book on the subject of International Marketing and students will find it both readable and extremely informative.” – David Demick, Senior Lecturer, School of Marketing, Enrepreneurship and Strategy, University of Ulster
Geared to both undergraduate and postgraduate courses on International Marketing or Export Marketing/International Trade, this book can also be used as a supplementary text on International Business courses and as a useful source of reference to even the most experienced of practitioners.
New to this edition!
In response to recent global developments, the authors have increased emphasis on the following:
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- the impact of the Internet, World Wide Web, and e-commerce
- the increasing use of specialized software to assist in managing marketing functions, increasing efficiency in logistics, and coordinating and controlling enterprises
- the impact of technological advances on international marketing
- the changes resulting from China’s rapid, export-led growth and from its entry into the World Trade Organization
- the growing concerns with respect to social responsibility, and the costs of failure to meet societal expectations.
Visit www.booksites.net/albaum to access valuable teaching tools, including an Instructor¿s Manual and Power Point Slides.
Gerald Albaum is Research Professor at the Robert O. Anderson Schools of Management, University of New Mexico and Professor Emeritus of Marketing at the University of Oregon, USA. He is also Senior Research Fellow at the IC2 Institute, University of Texas, Austin, USA. He has been a visiting professor and scholar at universities in Canada, Denmark, New Zealand, Australia, Turkey, France, Finland and Hong Kong.
Edwin Duerr is a Professor Emeritus of International Business at San Francisco State University, USA. He has been a visiting professor at universities in Japan, Brazil, Germany, Denmark, Sweden and the Netherlands and has extensive consulting business around the globe. Duerr is also Senior Editor of The Journal of International Business and Economy.
Jesper Strandskov is a Professor of International Business at Aarhus School of Business, Denmark. He has been visiting professor at universities in the USA and Australia. He also acts as an international business consultant to several business companies and public institutions.
₵75.00 -
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International Relations: An Introduction (AsanteBrako Political Series)
International Relations: An Introduction provides a broad and comprehensive account of issues encountered in the discipline for both under-graduate and graduate students, as well as beginners who are interested in the study of the discipline. Crafted in a lively, clear and highly accessible introduction to international relations and the key concepts in the discipline, the book is designed systematically to build a solid foundation and an effective understanding of concepts, principles, practices and theories of international relations.
₵60.00 -
Interpretation Act, 2009 (Act 792)
Interpretation Act 2009 (Act 792)
₵48.00 -
Interstate Succession Law, 1985 (PNDCL 111): With Amendments PNDCL 264 (1991)
Interstate Succession Law, 1985 (PNDCL 111): With Amendments PNDCL 264 (1991)
₵48.75 -
Introduction to Abstract Algebra with Notes to the Future Teacher
For courses in Abstract Algebra.
Designed for future mathematics teachers as well as mathematics students who are not planning careers in secondary education, this text offers a traditional course in abstract algebra along with optional notes that connect its mathematical content to school mathematics. Elementary number theory and rings of polynomials are treated before group theory. Prerequisites include some experience with proof. (A brief appendix reviews certain basics of logic, proof, set theory, and functions.) Students should also have access to a Computer Algebra System (CAS), or a calculator with CAS capabilities
Features
• To the Teacher sections:
– Draw connections from the number theory or abstract algebra under consideration to secondary mathematics
– Help students make appropriate connections between the advanced mathematics they are learning and the secondary mathematics they may be teaching,
• In the Classroom sections addressing classroom concerns in each chapter – Optional for the non-teacher.
• From the Past sections in each chapter – Provide historical context; students experience historical thinking and technique.
• Worksheets that outlines the framework of a topic in most chapters:
– Asks students to provide the details and exposition.
– Worksheets are suitable for group work and for development as student presentations in a capstone experience.
• Examples in the text drawn from linear algebra – Can be omitted for students without that background.
Table of Contents
1. Topics in Number Theory
2. Modular Arithmetic and Systems of Numbers
3. Polynomials
4. A First Look at Group Theory
5. New Structures from Old
6. Looking Forward and Back
₵68.00 -
Introduction to the Law of Torts in Ghana (Hardcover)
This book attempts to state the Law of Torts as it should apply in the Ghana legal stem. Article I I of the 1992 Constitution recognises the common law principles as they were received from the Anglo-American common law tradition as part of the Laws of Ghana. Section 54 of the Courts Act, 1993 (Act 459) provides that our courts may in the determination of any issue arising from the common law, adopt, develop and apply remedies from any other legal system based on the Anglo-American legal tradition.
In many contemporary common law countries, for example the UK and the USA, however, there has been an explosion of statutory interventions in the common law. This is reflected in the discussions of the common law principles in the recent editions of textbooks written in those countries. Unfortunately, these statutes are not “statutes of general application,” as this phrase is used and understood in the Ghana legal system. The admixture of these statutes and the common law in these countries makes the isolation of the parts of those books, which are helpful to our causes in Ghana, a major challenge.
This book attempts to isolate what is usable from what is not. The hope of the author and the publishers is that the reader, whether a practitioner or student, will find the principles of torts law, as stated in the book, devoid of the statutory contaminations.
₵450.00 -
Investigative Journalism in Africa: A Practical Manual
“Few African investigative journalists I know are as invested in principled investigative journalism as Manasseh Azure Awuni. That trait has always come through in his exhaustive, impactful stories (some of which have featured in GIJN’s monthly and annual picks of top investigative stories from Africa). It is also abundantly evident in his new book, Investigative Journalism in Africa: A Practical Manual. In his own distinct, matter-of-fact style, Manasseh crafts a book that borrows from his own experiences to map a path for journalists who want to follow in his footsteps or learn from his unique experiences. By doing so, Manasseh has laid a crucial brick towards building African literature on investigative journalism on the continent. Most of the watchdog journalism study materials available in Africa come from the West. Manasseh’s effort is a commendable and timely step in the right direction, which I hope other investigative journalists across Africa can aspire to emulate.” − Benon Herbert Oluka, Africa Editor of Global Investigative Journalism Network (GIJN)
“Manasseh Azure Awuni makes investigative journalism so practical in this manual. He dissects the thorny and hidden issues that you would not get in your average classroom. This book crafts the very basis of my intellectual thinking of what investigative journalism should be about. It is a must- read for every student who wants to achieve greater heights in investigative journalism across the world.” − Anas Aremeyaw Anas, Award-winning Ghanaian investigative journalist
“This book is rich with practical and theoretical knowledge from one of the foremost investigative journalists in Africa. An invaluable resource for both professionals and students.” − Prof. Audrey Gadzekpo, former Dean of the School of Information and Communication Studies, University of Ghana
“Students with a dream to pursue public interest and accountability journalism will find exceptional value here, but practitioners will do themselves a world of great value if they also keep a copy on the reading table.” − Dapo Olorunyomi, Publisher of Premium Times, Nigeria
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Investment And Self-Employment Ideas – for Almost Everyone in Ghana
Investment opportunities are as many as human needs, wants and desires. Thus, the aim of this compilation is not to attempt a comprehensive coverage of investment opportunities. In fact, we are not even competent to do so as assuredly our names do not feature among the investment gurus and practitioners even in our home country, let alone in the world.
Rather, our aim is as modest as our target audience. Since Stephen’s book “Twelve Keys to Financial Success” in 2001, we have seen several hundreds of people save and invest their way out of abject poverty in Ghana and in a few other African countries. At the same time, several others have asked for practical ways to save and invest. These are ordinary workers, farmers, students, etc. Their questions convince us of the need to put together two booklets, which far from offering a panacea, are meant to stimulate the thinking of these people to save, invest and create wealth for themselves, their families and their countries.
₵85.00 -
Investments
The chapters are very well written, and present even relatively difficult material in a concise and very clear way.
Thore Johnson, Norwegian School of Economics and Business Administration
To some people, security markets are like casinos in which investing is based on predicting security prices and speculating that those predictions will come true. Investments is here to tell you otherwise.
You could try to predict security prices by flipping a coin or reading a horoscope, but if you really want to become a better investor then you need a thorough understanding of securities, securities markets and investment strategies. That is exactly what this book provides.
This topical introduction to investment in security markets discusses in detail the various ways in which you can minimise risk and maximise yields. One of the basic insights that you will obtain from reading this book is that good investments generally do not require forecasting skills. Rather, in many cases, good investments require the matching of the investments with the objectives and constraints of the investor.
Key Features:
- Up-to-date coverage of investment practice and academic research
- Extensive coverage of e-commerce in investments
- Many real-life case studies taken from recent newspaper articles, in particular the Financial Times
- Extensive Review Questions and Answers, with additional questions and answers available online
Investments is suitable for use by intermediate to advanced undergraduate students taking courses in investments as part of accounting, finance, economics and business studies degrees. It is also suitable for postgraduate students on MBA and other programmes covering investments.
₵75.00Investments
₵75.00 -
Is a Camel a Mammal?
Age Range: 6+ years
“From fruit eating bats to smart chimpanzees, from moles in their holes to seals in the seas”, Dr. Seuss’ famous Cat in the Hat takes young readers on a fun-filled tour of the world of mammals. This title forms part of a series of books that takes a look at natural history through a fun combination of Seussian rhymes and zany illustrations. Aimed at beginning readers — from four to seven years old — the books are designed to bridge the gap between concept books written for preschoolers and more formal non fiction titles that require fluent reading skills. By presenting the facts in a lively and rhythmic manner, they provide the critical foundation upon which complex facts and ideas can eventually be built.
₵40.00Is a Camel a Mammal?
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It Happened in Ghana: A Historical Romance 1824-1971
It Happened in Ghana carries a positive message. Conceived as a literary work, it demonstrates that racial prejudice based on skin colour is not a pervasive and unalterable human condition.
The principal characters who are both Black and White are embroiled in various encounters, notably wars, slave trade, colonialism and post colonial reconstruction. Regardless of their skin colour and cultural differences, they make friends or fall in love secretly during these encounters. When they are forced to part company by the cessation of hostilities or whatever brought them together, they serve in various capacities in new locations outside their original places of domicile. They are accepted or integrated into existing social structures because of the warmth oftheir personalities and the manner in which they are able to adjust themselves to the pressures and challenges of new environments.
Changes in the circumstances of the principal characters or their descendants enable them not only to restore broken relationships but also to identify themselves with the cause of freedom and justice or to reconnect in various ways with the development aspirations of Ghana where it all started.
₵50.00 -
It Takes A Woman: A Life Shaped by Heritage, Leadership and the Women Who Defined Hope
It Takes a Woman retraces the early life of Agyeman‐Rawlings who rose to prominence as the First Lady of the Republic of Ghana (1982-2000). She redefined the privilege of serving a nation, and sought every platform to champion the causes of underserved citizenry and women. While her husband, former President Jerry John Rawlings, embarked on a relentless pursuit of transforming Ghana into a model of African democracy, Mrs. Agyeman-Rawlings founded the 31st December Women’s Movement (the 31st DWM), an organisation which played a pivotal role in the empowerment of women, and in addressing issues of systemic gender inequality, not only in Ghana but across the African region.
Born in an era when women were overtly marginalised, Nana Konadu Agyeman-Rawlings’ strong relationship with her father, mother and family elders formed the core of much of her formative years. Fortified by her unique family history, she was raised to never accept the notion that “there were some things she could not do, simply because she was a woman.”
The narrative captures the family history of a spirited little girl, and as she walks us through the refreshingly detailed scenes from her childhood, we are transported to a hopeful and quintessential Ghana, where a sense of national pride resounded powerfully at the time of independence. But as she recalls Ghana’s struggles post-independence, we are also confronted face to face with her juxtaposed emotions of elation and frustration, hurt and joy, certainty and dread. She was not to know that her personal life being upended early one morning in 1979 would also become a turning point in the nation’s history and would thrust her into the glare of international publicity.
It Takes a Woman, written with unflinching candour, is an absorbing portrait of a life devoted to public service and shaped by heritage. Above all, it is an account of resilience. The voices of the women who stood tall will forever inspire Agyeman-Rawlings to stand for many more whose voices may not be loud enough to stand on their own.
₵200.00 -
It’s Time To See Again
This is a book for people who desire to walk in discernment according to the word of God. It’s for people who are tired of living in a fool’s paradise and being deceived by the people they love and trust. This book tries to draw attention to the importance of seeking and discovering God’s truth for yourself in order to overcome self-deception and other forms of deception in various areas of your life.
₵25.00It’s Time To See Again
₵25.00 -
J. A. Braimah: Biography of a Trailblazer (Hardcover)
This well researched book is not just a biography of the first-ever Member of Parliament and Cabinet Minister from Northern Ghana, but a packed chronicle of the stormy political period of the pre- and immediate post-independent Ghana, narrated through the lens of a man in whose soul the development of Ghana – and Northern Ghana in particular – burns. It highlights the slow but momentous inclusion of Northern Ghana in the affairs of the Gold Coast.
The mistrust that characterized the relationship between Dr. Kwame Nkrumah and the leaders of Northern Ghana, which culminated in the formation of the Northern Peoples Party, and Northern Ghana’s struggle for a dignified independence; makes this biography a must have for scholars, students, politicians and all who are interested in the twists and turns of this period.
₵100.00₵150.00J. A. Braimah: Biography of a Trailblazer (Hardcover)
₵100.00₵150.00 -
Jack and the Beanstalk – Hardcover (Read It Yourself with Ladybird, Level 3)
Age Range: 5 – 8 years
The classic fairy tale. When Jack sells his cow for some magic beans, they grow into a beanstalk with a GIANT surprise at the top! Fee, fi fo fum!
Read It Yourself with Ladybird is one of Ladybird’s best-selling series. For over thirty-five years it has helped young children who are learning to read develop and improve their reading skills.
Each Read It Yourself book is very carefully written to include many key, high-frequency words that are vital for learning to read, as well as a limited number of story words that are introduced and practised throughout. Simple sentences and frequently repeated words help to build the confidence of beginner readers and the four different levels of books support children all the way from very first reading practice through to independent, fluent reading.
Each book has been carefully checked by educational consultants and can be read independently at home or used in a guided reading session at school. Further content includes comprehension puzzles, helpful notes for parents, carers and teachers, and book band information for use in schools.
Jack and the Beanstalk is a Level 3 Read it yourself title, suitable for children who are developing reading confidence and stamina, and are eager to start reading longer stories with a wider vocabulary.
₵40.00