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Marketing with Influencers: How SMEs can Maximise Sales
From the traditional ways of marketing to new and emerging marketing methods, you’ve got all bases covered. But have you ever thought of leveraging influencers in your marketing strategy? Get into the now!
Marketing with Influencers is a guide that will help you understand how combining influencer marketing strategies with other approaches gives you an edge over your competitors. This book covers everything from what influencers are, why they’re important to your business, and how to effectively reach them.
Whether you are looking for ways to grow your brand or want to make data-driven decisions about your advertising spend, this book has answers for every question you might have about using influencers in your marketing strategy.
In this technology fast-paced driven world, questions on how to use the internet for your advantage, more especially through brand influencers have been tackled in this book.
If you have a start-up business, an SME, or a company, a read through this book is a cause to take action on moving your business to the next level using brand influencers.
₵75.00 -
Leadership in Africa Redefined – Untold Stories
The story on leadership in Africa is not a good one. It is a story in which the key actors are often corrupt, authoritarian politicians. And yet, this is only one side of the story.
The untold story is that Africa is also home to leaders who are imaginative, adaptable, ethical, and empowering. These are leaders who are transforming the spaces they serve on this continent. They are redefining leadership in Africa.
The time has come where we need to stop defining our leadership by the worst of us. We need to learn from the best of us.
Taaka Awori’s Leadership in Africa Redefined offers concrete principles to guide the practice of this form of leadership. Using the stories and lessons from outstanding leaders on the continent, Taaka Awori illustrates the idea that your leadership reflects who you are as a person. Her hope is that this book will be an inspiration and a practical guide to support each reader in becoming the leader Africa needs and deserves.
₵75.00 -
Intermediate Algebra (10th Edition)
The Bittinger System for Success—Make it Work for You!
Building on its reputation for accurate content and a unified system of instruction, the Tenth Edition of the Bittinger paperback series integrates success-building study tools, innovative pedagogy, and a comprehensive instructional support package with time-tested teaching techniques.
₵75.00 -
Complex Variables with Applications (3rd edition)
The third edition of this unique text remains accessible to students of engineering, physics and applied mathematics with varying mathematical backgrounds. Designed for a one or two-semester course in complex analysis, there is optional review material on elementary calculus.
- Thorough coverage of applications and motivation of theory.
- Accessible text with strong engineering applications.
- A comprehensive solutions manual is available for professors, containing worked-out solutions to every problem in the book.
₵75.00 -
Against the Odds: A Book about Struggles, Failures and Success
Against the Odds presents the story and realities entrepreneurs in Africa face. It highlights on the critical role of technical and vocational education to create jobs , reduce unemployment and provide a facelift for each country. As an entrepreneur you learn through the successes and challenges of the author and appreciate his philosophical perspectives in augmenting a significant progress in your endeavors.
₵75.00 -
A Developing Country’s Health System Challenges: Addressing Ghana’s ‘NO BED SYNDROME’
I am a Ghanaian trained doctor currently working in the United Kingdom’s National Health Service. My experience as a health service provider, medical practitioner in the private and public health sectors, and as a patient in Ghana has exposed me to various challenges faced in health care provision in a developing country like Ghana.
There have been high-profile cases of patients losing their lives because they haven’t been able to get emergency beds in Ghana. This phenomenon in Ghana has been called the ‘no bed syndrome.
Developing countries have more challenges with health financing, human resources, health infrastructure, information technology, emergency systems, public health, and patient empowerment.This Healthcare management and leadership book has taken four years to write and largely comprises my reflections on various challenges confronting Ghana’s health sector vis a vis my experiences in the United Kingdom.
This Health book seeks to proffer solutions to Ghana’s health system challenges and directly tackles the aged long problem of ‘no bed syndrome’ in Ghana.₵70.00 -
Management Projects: Design, Research, And Presentation
The purpose of this book is to help undergraduate and postgraduate students of business management and business-related professional qualifications with their research projects. Information is given on: the nature and purpose of projects – what a project is, and how to do it; research methodology – how to discover new knowledge and how to test it for reliability; classic examples of management research; and reporting the research – how to present the findings to clients so as to prompt them to take the desired actions.
₵30.00 -
Digital Disruption: Personal Brands that will Crush it after the Pandemic
We are not in ordinary times and systems have been shaken!
Truth be told, things are going to take on a different turn and the question is… are you ready for it?
This book outlines simple practical steps you can begin using today to make gains in these troubling times.
₵20.00