Agoo, Kwaku Passah Snr is the founder and CEO of Exotic Adventures LTD, one of Ghana’s leading tour operating companies. Passah introduced and popularized the use of the term, Agoo, as a way to draw the attention of tourists back to the tour guide during a tour.
Passah’s expertise in the tourism industry spans over thirty years. A graduate of the University of Ghana, he began his career as a tour guide and was a recipient of the prestigious National Tour Guide of the Year Award.
He is a part-time instructor at the Hotel, Catering, and Tourism Training Institute (HOTCATT). Passah is a member of the Tour Guides Association of Ghana (TORGAG), serving as its President. He is also a long time member of the Tour Operators Union of Ghana (TOUGHA). In addition, Passah has held several leadership roles including facilitator for Ghana’s Ministry of Tourism and Diaspora Relations Training Program for tour guides.
Passah has been invited by several major U.S. universities to visit their campuses to introduce his company’s unique travel abroad study programs.
He has written a number of articles for some Ghanaian dailies. Passah enjoys gardening, green places, pristine beaches, local food, music and travelling. He lives with his family at Dodowa in Ghana.
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Tour Guiding: The Ultimate Guide to Theory and Practice
**Available from 16 October, 2021
Guides are tourism professionals who lead their guests through the most interesting parts of their region. It is their task to engage visitors and to help interpret the sights that they visit. They please tourists by telling interesting but relevant narratives and respond in proactive ways to their complaints and requests. Guides are trained to always have enough knowledge and insight about the subject of the tour and ensure the safety and satisfaction of their guests.
In this handy resource book, two seasoned practitioners have combined their working experience of a lifetime. What makes this book priceless is that it is enriched by over two decades of guide training experience as well as engagements with colleague guides, tourism professionals and a cross-section of tourists.
“The scope of coverage is vast and will be very useful as a general guidebook for any reader seeking access to our history, geography and our rich cultural heritage.” – Mrs. Stella W. Appenteng, CEO, Apstar Tours Limited
“Tour guiding is a bridging process around which the tourism experience revolves. This book comes to edify our tour guides on the substance and mechanics of their profession. It comes at a time when the industry has become more dynamic and in need of accurate, adequate, culture-nuanced interpretations.” – Tata Nkunu Akyea, Tourism Consultant & Tour Guide Extraordinaire
₵75.00