• The Digital Mindset: What It Really Takes to Thrive in the Age of Data, Algorithms, and AI (Hardcover)

    The pressure to “be digital” has never been greater, but you can meet the challenge.

    The digital revolution is here, changing how work gets done, how industries are structured, and how people from all walks of life work, behave, and relate to each other. To thrive in a world driven by data and powered by algorithms, we must learn to see, think, and act in new ways. We need to develop a digital mindset.

    But what does that mean? Some fear it means that we all need to become technologists who master the intricacies of coding, algorithms, AI, machine learning, robotics, and who-knows-what’s-next.

    That’s not the case. You can develop a digital mindset, and this book shows you how. It introduces three approaches—Collaboration, Computation, and Change—and the perspectives and actions within each approach that will enable you to develop the digital skills you need. With a digital mindset, you’ll ask the right questions, make smart decisions, and appreciate new possibilities for a digital future. Leaders who adopt these approaches will be able to develop their organization’s talent and prepare their company for successful and continued digital transformation.

    Award-winning researchers and professors Paul Leonardi and Tsedal Neeley will show you how to do it and let you in on the surprising and welcome secret: developing a digital mindset isn’t as hard as you think. Most people can become digitally savvy if they follow the “30 percent rule”—the minimum threshold that gives us enough digital literacy to understand and take advantage of the digital threads woven into the fabric of our world.

    A digital mindset will future-proof you, your career, and your organization. Learn how to develop one here.

  • La Maitrise Du Digital

    “Je recommanderai ce livre à tout le monde.Ce livre contient une telle collection d’instructions et montre de voies éprouvées pour construire les marques personnelles et professionnelles.  Une œuvre d’art, simplement phénoménale”.  –Lilian Yvonne KARIKARI Esq -Avocate,Ghana

    “En tant que praticienne dans l’espace RH, je trouve ce livre comme un kit de départ qui me fournit le bon type d’information et d’éthique nécessaires pour rendre mes engagements sur les réseaux sociaux beaucoup plus rentables”.- Kokovi Rose Lawson-Balagbo, Assistante des Ressources Humaines, Togo

    “Pour les startups et les marques mondiales, c’est ce que nous attendions.Soyez au top de votre jeu, laissez ce chef-d’œuvre être votre dévotion”. – KEDOTE Elisabeth. Chef de projet, Benin

    “Je n’aurais pas pensé que lire un ouvrage sur le numérique pouvait être si captivant. L’auteur a su présenter des conseils pratiques adaptés à notre ère ajoutés à une touche d’humour ça et là”. –Dominique Ngoma Nkenzo , Congo

    “La réflexion sur la construction de la marque converge vers le numérique. Ce chef- d’œuvre vous fournit des indicateurs pertinents dont vous avez besoin pour valoriser votre marque personnelle et celle de votre entreprise  pour des résultats probants”. –  Cynthia Clive. Assistante de Direction Bilingue, Ghana

  • Mastering Digital

    “Exact source of knowledge: it points out the power we have sitting in our pockets and our hands to turn around our fortunes and increase visibility.” – Samuel Twum, Software Engineer, South African Radio Astronomy Observatory, South Africa

    “Digitization, automation, optimization, disintermediation and robotization is now happening in all industries. Mastering Digital highlights some important facts.” – Kwame A. Opoku, CEO, Reset Global People, Ghana

    “A great recommendation for all seeking to grow in this era of rapidly advancing technology.” – Isaac Ashong, Pastor and Businessman, USA

    “A rejoinder for us all!” – Amaka Okoye, Award-Winning Broadcast Journalist, Nigeria

    “The blueprint every individual and or business needs as a fundamental in growing their personal and professional brands on the digital space.” – Lucas Escalada, Fashion Designer, Equatorial Guinea

    “Outlines in simple terms the power of understanding and leveraging insights from various social media platforms to deliver bespoke products and services to clients.” – Derrydean Dadzie, Ghana Chamber of Communications, Ghana

    “A good primer on how to start and grow your digital footprints.” – Tito Magero, Data Engineer, Kenya

    “A light onto our path in the digital journey.” – TRIGMATIC, Renowned Musician, Ghana

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